top of page

Your Dedicated Partner

In Business

Guiding You Towards Unprecedented Success with Proven Strategies

Meet The Business & Co Team

Experienced Business Brokers Serving Wollongong & The Illawarra

Who We Are

Wollongong Business Sales & Growth Experts

​

Based in Wollongong, we help business owners sell their businesses and connect them with qualified, serious buyers. We also work with entrepreneurs looking to buy the right business opportunity and partner with owners who want to maximise the value of their business before sale.

Our approach is simple and effective: we listen first, provide clear and honest advice, and deliver results. Whether you’re planning to sell now or preparing for the future, we guide you through every step of the business sale process with confidence and clarity.

​

Your success is our business.

Explore Our Solutions

We are here to help from start to finish!

Business Broker Wollongong – Buy & Sell a Business in the Illawarra

We are a Wollongong-based business broker helping owners sell and buyers purchase businesses across the Illawarra. We specialise in small, medium, and large business sales throughout Wollongong and surrounding regions.

Whether you want us to handle the entire sale process — from valuation to settlement — or choose one of our structured Sell-It-Yourself packages, we provide the tools, strategy, and support to help you sell confidently and achieve the best result.

Find Out More

Business Growth, Expansion & Franchising Experts in Wollongong

Based in Wollongong, we help business owners scale and grow through strategic expansion, business acquisitions, franchising and licensing, and new site selection across the Illawarra and NSW.

We deliver clear, tailored growth strategies designed to increase business value, improve profitability, and support sustainable long-term growth.

Start Now

Consulting

Based in Wollongong NSW 2500, we provide marketing and branding consulting that helps businesses stand out and grow. From social media strategy to design, digital marketing, and advertising, we create targeted campaigns that connect with your audience and drive real results.

Start Now

Business Community Support

Through our Business Spotlight Series  @localloveco and community initiatives, we promote and support local businesses across Wollongong and the Illawarra, helping build a stronger, connected business community.

Start Now
5 Biggest Mistakes.png
Grab Your Free Copy
5 Biggest Mistakes.png

Stay Ahead With Expert Knowledge

Stay Ahead With Expert Knowledge

In today's fast-paced business world, staying informed means staying competitive. We provide the insights, industry trends, and expert advice you need to make confident decisions and seize opportunities. Our team translates complex information into actionable strategies tailored to your business, ensuring you're always one step ahead.

ABOUT WOLLONGONG & THE ILLAWARRA REGION

Wollongong is the commercial heart of the Illawarra region in New South Wales, located just south of Sydney along a stunning coastal strip. With strong population growth, a diverse economy, and a thriving small business community, Wollongong is one of the most attractive regional markets in NSW to buy or sell a business.

From Crown Street Mall retail stores to cafes along the beachfront and industrial businesses across the Illawarra, there are thousands of active businesses operating locally. The region is built on small and medium-sized enterprises (SMEs), many of which are owner-operated — making it a strong market for business sales.

If you’re searching for:

  • How to sell a business in Wollongong

  • Sell my business Illawarra

  • Business for sale Wollongong

  • How to sell a small business NSW

You’re in the right place.

How to Sell an Existing Business in the Illawarra

Selling an established business in Wollongong is generally easier than selling a start-up because:

  • You have trading history

  • Existing customers

  • Staff and systems in place

  • Proven financial performance

  • Lease agreements secured

Buyers are far more confident purchasing a business with real data and operating history rather than a concept alone.

To maximise your sale price, ensure you have:

  • Up-to-date Profit & Loss statements

  • BAS statements

  • Lease agreement copy

  • Plant & equipment list

  • Asset register

  • Staff roster and wage details

  • Transferable licences (if applicable)

Preparation is key to a smooth and fast sale.

How Can I Sell My Wollongong Business Fast?

If you want to sell your business quickly in Wollongong:

  • List it online for maximum exposure

  • Have your financials ready

  • Prepare a professional Information Memorandum

  • Price it realistically

  • Qualify buyers before meetings

Online advertising ensures your listing reaches:

  • Local Wollongong buyers

  • Sydney investors

  • Interstate buyers

  • Industry-specific operators

The more prepared you are, the faster buyers can make a decision.

How to Sell a Business in Wollongong (NSW)

Selling a business in Wollongong follows New South Wales regulations. There are two key components:

  1. Marketing & Finding the Right Buyer

  2. Legal Transaction & Settlement Process

Once you secure a buyer, a NSW solicitor must prepare the Contract for Sale of Business and handle the settlement process. All deposits must be placed into a trust account in accordance with NSW law.

Even if you choose to sell your business yourself (For Sale By Owner), you will still need a qualified NSW solicitor to finalise the transaction.

Do I Need a Solicitor to Sell My Business in NSW?

While it is not legally mandatory to use a solicitor, it is strongly recommended.

A solicitor will:

  • Draft the Contract of Sale

  • Manage due diligence

  • Hold deposits in trust

  • Handle settlement

  • Protect you legally

Importantly, under NSW law, any deposit received must be placed into a trust account — you cannot simply hold funds personally.

Selling a business is complex. Protect yourself.

Sell Your Business Yourself (DIY) vs Using a Broker

Many Wollongong business owners consider selling privately to avoid commissions.

Typical broker commissions in NSW can be around 8–12% of the sale price — which may include stock and equipment.

Selling privately can:

  • Save thousands in commission

  • Give you full control

  • Allow direct negotiation with buyers

However, you must:

  • Screen buyers properly

  • Maintain confidentiality (especially with staff)

  • Handle negotiations professionally

  • Prepare documents correctly

If you choose a hybrid approach, you can get professional support while still controlling the process.

Ready to Sell Your Wollongong Business?

Whether you:

  • Want to sell privately

  • Need help preparing documents

  • Want full-service support

  • Or just want advice on where to start

Selling your business in Wollongong and the Illawarra is possible with the right preparation, pricing, and strategy.

If you're searching:

  • “Sell my business Wollongong”

  • “Business for sale Illawarra”

  • “How to exit my small business NSW”

  • “DIY business sales Wollongong”

You’re already taking the first step.

Let’s make sure you do it properly — and profitably.

When is the Best Time to Sell My Business in Wollongong?

The best time to sell is:

  • When your business is performing strongly

  • Before peak season (not after)

  • Before lease expiry

  • When financials show upward trends

Many owners wait too long and sell under pressure. The strongest sales happen when you are in control — not when you are forced to exit.

In Australia, the average time to sell a business is around 6–9 months, although some sell much faster with the right pricing and marketing strategy.

How to Arrange Appointments with Buyers

Before meeting buyers, qualify them:

  • Why do they want to buy?

  • Do they have relevant experience?

  • Do they have funds available?

  • Will they require finance?

  • Are they serious or just browsing?

Never disclose sensitive financials without a signed confidentiality agreement.

Protect your business at all times.

How to Negotiate the Sale of Your Wollongong Business

To negotiate successfully:

  • Know your walk-away price

  • Understand your competitors

  • Be realistic with pricing

  • Offer transition support instead of discounting

  • Stay professional — not emotional

The best deals happen when both buyer and seller feel respected.

What is Needed to Sell a Business in Wollongong?

To attract serious buyers, you should have:

✅ Financial statements (last 2–3 years)
✅ Lease agreement
✅ Plant & equipment register
✅ Staff breakdown & wages
✅ Licence transfer details
✅ Training & transition plan
✅ Information Memorandum

An Information Memorandum (IM) outlines:

  • Business overview

  • History

  • Operations

  • Market position

  • Growth potential

  • Financial summary

  • Reasons for sale

A strong IM dramatically improves buyer confidence and enquiry quality.

Where is the Best Place to Sell a Business in Wollongong?

The best place to sell a business is online — where active buyers are already searching.

Quality Australian business sale platforms include:

  • Facebook

  • Instagram

  • Community pages

  • Gumtree

  • Commercial Real Estate

These platforms allow buyers to search by:

  • Location (Wollongong / Illawarra)

  • Industry

  • Price range

  • Revenue level

Targeted advertising ensures your business is seen by serious buyers — not just competitors browsing your numbers.

bottom of page